Tag Archives: Mike Rowe

Teamwork Agenda: Marketing Lies

Anti Fed Ed Warriors, I know that we have heard SO many educratic lies about schools in America, we could scream.

Wednesday night (9/6/17) I was the honored guest on Women on the Wall’s weekly anti CCSS Machine call. To say it was an easy topic, would be a lie. It wasn’t, in fact, I stumbled through quite a bit. Not because I wasn’t prepared, I was so upset about what is happening!

What was the topic? The upcoming broadcast of the EIF/Project XQ’s “Super School Live”. It’s set for 9/8/17 and is to be aired on ABC, CBS, Fox, and NBC. I urge you to listen to the archived version (above). You’ll need to have a pen and paper (or whatever you use to take notes) handy.

If you don’t have time to listen to the archive, let me state as concisely as I can that the ‘teamwork agenda’ surrounding the broadcast is marketing lies to justify making over American education, especially at the high school level. (*Note: the announcement for the Call had the archived links to my researched published articles you may wish to access for the evidence showing the lies and deception.)

In a ‘jiffy’, you can access the 2006 “Redesigning High School” Report : Reinventing_American_High_School
(*This Report is by the Association for Career and Technical Education, or ACTE)
Later in this article we will revisit what the latest from ACTE is.

This effort is NOT new. It’s NOT USA born or created, either. It’s sick and it’s twisted. The ‘teamwork agenda’ in spreading the marketing lies about education is set to one goal: weak-minded citizens trained for boosting the economy. To find out how you can connect it all together, please listen to the archived call.

Warriors, here’s the entire You Tube video which was discussed at length during the Women on the Wall Call. I only discussed roughly the first 20 minutes of the almost 1 hour and 20 minutes.

More Teamwork Agenda Marketing Lies:

Warriors, what you see below is from my Common Core Diva Facebook page.  I posted this as a sort of follow up to last night’s announcement about the Women on the Wall call and the marketing lies in education.

ccdivarowe


Here are my comments which lead up to the screen shot:
“Mike Rowe’s first words are, ” In Germany..”
Mr. Rowe has also been used as a puppet for Congress in their push to embed MORE CBE and CTE (Career Tech Ed, which is adult Common Core).
As far as the school mentioned? My husband’s place of employment.
More marketing lies to justify the workforce based shift in education as well as treating humans as commodities, not blessings.”

(*Hear him in the video. ***Warning! The ATTN: video does contain a blasphemous use of the Lord’s name.***)

If you do not know “The ATTN:” social media site, it’s a site where anything from the headlines is used to catch your eye. According to their website, ‘compelling issue-driven content’. In other words: a marketing strategy used to inflate issues.

Warriors, how do I know the false marketing about an educated workforce is ripe in America? Look at the blow-back from my post on the CC Diva Facebook page:

blowback1
Followed by another person who has obviously woken up to the marketing lies:

blowback2

This was followed by my rebuttal points:

blowbackrebutt
Warriors, then check out the next person who decided to agree with the disagreeable person who spoke first. You’ll also see my reply to them:

blowback3

Warriors, here’s a sampling of the other videos Mike Rowe has appeared in to push the teamwork agenda and marketing lies:

mikerowe

My research connecting the Congressional ‘love’ for such a celebrity and his ‘star power’ to push an agenda which supports the CCSS Machine was published back in early March 2017. (Please make sure you read the comment by Patriot Mongoose. The links provided by the Patriot are necessary to further help expose the marketing lies about ‘skills gap shortages’)

Related:
1) Congress’s devotion to CTE (Career Tech Education) from 2016’s session. If you want to see some of the same devotion in the early part of the 2017 session, find that here.
2) My open memo to CTE Teachers and Leaders everywhere is one we need to re-visit now that school has begun.
3) The current VP (Vice President) is a CTE believer and backer. This is huge in the current landscape of education.
4) A skills gap myth-busting article of mine, also from 2016.

Archived Rowe CTE Marketing Teamwork Agenda Lies:

74rowe
Warriors, you can access The 74 article here. If you do not have the time to read the article, here’s what is the most important. Mr. Rowe has testified 2 other times before.
1) Rowe is a long-time CTE advocate.
2) Two of his tweets about CTE are seen on the right hand side of the article. One even plays up “Make America Great Again”.
3) Rowe testified in 2011 and 2014. The purpose? A marketing makeover for CTE.
4) The 74 is a pro CCSS Machine member organization, so their spin on Rowe’s activity for CTE. Of course, here, on my blog, you’ll find there is no spin, only the researched facts behind the marketing lies.

NC’s Spin for Teamwork Agenda:

Warriors, earlier in this article, I said we’d revisit the ACTE. Why? One of the latest headlines is about the wonderful news of NC’s CTE unifying with this national organization.

ncacte

If that doesn’t mean much, consider the screen shot (near the beginning of this article) from NASCAR Technical Institute promoting Mike Rowe. NASCAR Tech is in NC! (It’s a branch school of the AZ based corporation.)

In NC, CTE offices are housed in the NC DPI (North Carolina Dept. of Public Instruction) for K-12th grades. In post-secondary education, the NC Board of Governors oversees it. Factor in the NC Dept. of Labor, as well.

Warriors, remember, because of the unifying forces behind the U.S. Dept. of Education and the U.S. Dept. of Labor, we have data tracking expressly FOR aligning careers to academics!

Let’s also consider that CTE is embedded in job seeking assessments used by those one-stop career centers or job application sites as part of your State government. You’ll find CTE in those skill based apprenticeships, too.

Warriors, I want to show you one more way the marketing hype has been used against us.

Here in my town, we’re seeing a 2014 bond (was placed on the ballot for citizens to vote on) come to fruition in the form of a ‘renovated’ city high school.

The money poured into the ad campaign for the renovation was plenty. The write-ups in the local news sources were also quite numerous. The bumper stickers and T-shirts all encouraged folks to vote ‘yes’ for the Bond, because if you didn’t, you somehow were being non-supportive and a terrible person.
As part of the Bond package, new spaces for CTE were planned on. Guess what? They’ve been built. There’s even a Career Bridge Council to help utilize the teamwork agenda built on education lies.

mhscte

Closing:

Warriors, we MUST continue to expose these team driven marketing lies about education! To do any less is simply unacceptable!

Advertisements

Skills Gap, Ad Nauseam

Warriors Against CCSS/Fed Ed, how many times have we heard that the education reform we’re seeing (and have been seeing), will ‘close the skills gap’?! I do not know about you, but I’ve seen it and heard it so much in researching HOW CTE (Career Tech Education, an arm of Common Core) will be our ‘saving grace’, that I could throw up.

It doesn’t matter that CTE wasn’t included in the original ESEA (Elementary and Seconday Education Act of 1965), by the time ESSA was made into law (Every Student Succeeds Act), CTE had been thrown in.

Not only does CTE show up in ESSA, but, you can find it in the HEA (Higher Education Act) of 2008, WIOA (Workforce Innovation and Opportunity Act) of 2014, American Apprenticeship Initiative, the STEM Act of 2015, and a host of other initiatives, Acts, or proposed bills.

To date, countless proposed bills have been and are being considered to use CTE as the ‘savior’ for….the economy.

It’s pretty simple, Warriors, align the education to jobs, make more jobs available, and BINGO..the economy is stable.

However, reality shows that those who need jobs aren’t getting them. Aligned education, or not! So, where are all these ‘jobs’?

Why is the economy more precious than education?! Because the CTE is a global mindset, not an American one!

Think about it, Warriors, CTE was thrust upon us just as much as Common Core BECAUSE it IS Common Core! Where are the roots of Common Core? In Agenda 21 from the UN (United Nations). CTE breeds CBE (Competency Based Education). CBE is not new, nor is it American made.

If you missed my last article, then you didn’t see this graphic:

7cbes

The Millennial Report:

Released in 2015 was the ETS (Educational Testing Service) Report on “America’s Skills Challange: Milliennials and the Future”.

So why is a 2015 Report relevant in 2017? The DC legislative push to increase CTE for the 21st Century learner is why. Part of the ‘sales pitch’ from Congress is that CTE closes the ‘skills gap’ quite nicely.

If you do not know what ETS does, the company is in the assessment business. It’s also a CCSS Machine member organization. In one of my January 2017 articles, I tied ETS to the Education Commission of the States (ECS). ECS has ties to the Gates Foundation, National Association of Charter School Authorizers, College Board, and a host of others.

Other ETS articles I’ve written will show you plenty about their ties to:

A) DLC (Digital Learning Council) and the 10 Key education reform points woven into WIOA, ESSA, and, HEA.
B) The NSGT (National Society for the Gifted and Talented). Students who are gifted will also be aligned to the same type of education as everyone else, thanks to ESSA.
C) IMS Global (a consortium for digital learning). Thanks to ESSA, digital ‘upgrades’ and ‘implementation’ of technology, every student will be aligned 24/7, 365 days.
D) Lastly, the shift for lifelong learning to include adult charter schools.

With ties like these, you certainly cannot escape the agenda behind the CCSS Machine.

So, what does the 2015 ETS Report reveal?
1) It is the first in a series, so watch out for more.

2) An excerpt, “The subject of this report is our nation’s millennials, those young adults born after 1980 who were 16–34 years of age at the time of the assessment. The authors chose to center attention on this cohort for several key reasons. First, these young adults include the most recent products of our educational systems. Second, according to recent reports, they have attained the most years of schooling of any cohort in American history. And, finally, millennials will shape the economic and social landscape of our country for many years to come.”

3) Our American students are, one more time, being compared to their international peers. The Report is choosing to focus on our 16-34 year old young adults because they are still showing weak signs in literacy, numeracy, and problem solving. The goal of targeting this special group? They are the biggest part of the workforce.

etsccr

Warriors, let’s pause here for a minute and consider that not all the 16-34 year olds will have had a CCSS aligned education in their K-12th grades, BUT they will have had a CCSS/CTE aligned education when they attended post-secondary educational facilities. If any of these people had dual enrollment, they’ve had a CCSS/CTE aligned education. IF any of these people have taken hybrid or on-line classes, they’ve more than likely met the CCSS/CTE alignment without realizing it.

4) An excerpt from a cited source in the Report states, “That the twentieth century was both the American Century and the Human Capital Century is no historical accident. Economic growth in the more modern period requires educated workers, managers, entrepreneurs, and citizens. Modern technology must be invented, innovated, put in place, and maintained. They must have capable workers at the helm…”

5) Data used in the Report is from the PIACC (Program for the International Assessment of Adult Competencies). The roots of the PIACC are tied to the OECD, Organization for Economic Cooperation and Development (OECD). OECD is also where you’ll find the PISA (Programme for International Student Assessment). PISA is relied on by the CCSS Machine extensively.

Enter the U.S. Dept. of Education:

Here in the USA, the data mining arms of the U.S. Dept. of Education(NCES and IES) National Center for Educational Statistics and Institute of Education Sciences, began back in 2010 and will conduct a third round of data collection in 2017.

Here’s the excerpt,Data collection for the PIAAC Field Test was conducted in 2010, and the first round of international data collection, including the United States, began in August 2011 and finished in April 2012. NCES’s “First Look” report of the PIAAC data and the OECD’s international PIAAC reports were released in October 2013. The United States first round, officially known as the U.S. PIAAC Main Study, was supplemented by a second round of national data collection in 2013-14, officially known as the U.S. National Supplement. NCES will conduct a third round of national collection in 2017.

piaacusa

 

(If you’d like to learn about the American PIAAC  partner information from the NCES/IES website.) Be sure to look at the NCES/IES  PIAAC Sample assessment items. Then, consider the age group being tested. (*Note: Look on the left hand menu to find all the sample items.)

Other ‘tidbits’ of PIAAC information from the NCES/IES:
A) The next PIAAC Report is due Winter 2017. (*Note: ESSA will be in its first few months of complete implementation by then.)

B) The USA is locked into the data mining for PIAAC until 2021, per the NCES/IES website.

C) To access PIAAC directly: http://www.oecd.org/skills/piaac/
If you’d like to see the short OECD video as to WHY PIAAC is so ‘important’.

Also available from the PIAAC website, is a 2016 resource about “Why Skills Matter”.
It’s about an hour and a half, but is very much worth listening to. You’ll hear about what skills are measured/tracked, and so much more.  Skills Matter Video  .

Related Resources:
1) The CBE Network’s website: http://www.cbenetwork.org/resource-library/?category=141245
(*Note: Be sure to read the 8 elements of CBE)
2) U.S. Government Accountability Office’s website shares that closing the skills gap is a government-wide effort. In fact, it appears to be among the “High Risk” alert category the GAO has.
3) Congress even soliticed the help of a celebrity to pump up the volume on the ‘Skills Gap’ being solved by CTE.

rowecte

Closing:

Warriors, in case you need a visual to cement in your mind how Congress is approaching American education, let Rep. Foxx’s statement be clincher.

foxxed